Vibrant C
The Vibrant C launch packaged two popular products into a special edition product, an exclusive partnership deal. Following our brand extension strategy, we created a similar approach through updated packaging design and email marketing. We updated the visual identity to deliver a vibrant color palette paired with branded educational collateral, with a focus on converting B2B partner sales.
I led the email marketing and social media strategy, producing the designs for these digital channels for the U.S. market, focusing on educational and partnership communications to promote this product launch.
CONTENT STRATEGY
SOCIAL MEDIA & EMAIL
GRAPHIC DESIGN
AFFILIATE MARKETING